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'G.I. Joe: The Rise Of Cobra' Dominates The Video Charts
Reported by Outsiders - 10:28 PM 2009.11.12


Paramount Home Entertainment's "G.I. Joe: The Rise of Cobra" slithered into the No. 1 position on the national sales charts with a whopping first-week North American sales tally of 3.8 million discs, 500,000 of them on Blu-ray.

The majority were sold directly to consumers with some unit running in the rental channel, making "G.I. Joe" the third-biggest title so far this year in first-week sales, behind "Transformers: Revenge of the Fallen" and "Twilight."

"G.I. Joe" handily trounced the competition on both the Nielsen VideoScan First Alert sales chart and the Nielsen VideoScan Blu-ray Disc sales chart.

On Home Media Magazine's rental chart for the week ending Nov. 8, the two big new theatrical releases also bowed at No. 1 and No. 2, though the disparity wasn't as great. "Pelham," which earned $65.5 million in U.S. theaters, generated 78.4% as much rental action as "G.I. Joe," with a domestic box office gross of $150.2 million.

Source: THR






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